DataBroker™ Platform

DataTrail completed development on its third-generation proprietary location-based service delivery platform in 2006. It is a powerful server-based technology for marrying location devices with wireless networks and the logic governing the shape and delivery of services.

What makes it different is its design.

Transaction Perspective

DataBroker is built around transactions: all activity, from positions to administrative activity, is traced in those terms and linked directly to the platform’s billing module. This not only provides a unique capability to flexibly construct services and usage plans, but it also empowers the VAR to know what is going on in its customer base at any level.

Transactions, as they processed in real-time, can be captured for reporting or invoicing when appropriate, or pushed out to interconnected application and systems. This push capability unlocks service possibilities for the VAR and can save development effort.

But DataTrail’s design also took into account the principle of setting thresholds for what is and isn’t a meaningful event. Controls have been designed in to prevent users or administrators setting event thresholds lower than the acuity of the data, which would create mountains of meaningless alarms and event logs.

Privacy

Respect for the privacy of the VAR and the user were key considerations when the platform was first designed. Specifically, DataBroker was designed to allow segregated databases, ensuring the confidentiality of client and VAR data.

Any Device. Any Network.

The DataBroker platform connects to any location device across any wireless network, with any positioning technology. This frees applications to be built and modified to truly meet the needs of their users, without being constrained by device or network capabilities.

The platform not only bridges the physical devices with the networks but also helps to bridge the relationships between DataTrail’s device and network partners by providing an environment in which compatibilities and synergies can be more easily explored and nurtured.

Seamless Integration

By architecting the platform to seamlessly integrate with the application layer, DataTrail can more easily and more rapidly create and adapt services by mixing and matching application features and capabilities. The result is location-based services built to meet the needs of the user, without compromise.

Best-in-Class Data